- Illustrates how business for good is delivering massive society and sustainability benefits whilst growing strong business performance and answering to all stakeholders
- Uses the example of how fintech, which is a massively hyped and growing industry, is delivering societal change by designing for inclusive financial services
- Showcases how the forces driving the finance industry can also be used across other industries and categories, including health, and education
- Contains insights and learnings from leading B-Corp executives and policy makers like Patagonia, Apple, Lego, Mastercard, M-Pesa, Salesforce, Ellevest, Tata, and TMobile
- Is part of the Inspire series, which offers insightful analyses of the new, VUCA world of business, from digital transformation to the age of artificial intelligence and beyond
Beyond Good
How Technology is Leading a Purpose-driven Business Revolution
Learn how technological disruption has scaled the business for good movement to a new achievable reality and discover how you can do well by doing good with your business too.
Key features at a glance
EAN: 9781789667295
Edition: 1
Published:
Format: 235x155
264 pages
About the book
When we think of global corporations and business in general, do we feel pride in how we do things? Are we doing enough, given the undeniable reality of global climate change and the inequality faced by millions of people every day? Beyond Good is a call to arms for business leaders to recognize how they can do well by doing good.
Business for good, which is the philosophy that you can pursue profits whilst delivering on sustainable and societal development goals, is already delivering big changes in the business world. In Beyond Good, top tech influencers Theodora Lau and Bradley Leimer, showcase how fintech is taking the lead and what we can all learn from it. The winners in these tech start-ups are utilizing a momentum that exists within a thriving eco-system of current incumbents facing up to revolutionizing start-ups. They unlock possibilities with new technologies and serve the often-forgotten demographics to make financial health and inclusion a reality.
With exclusive interviews with experts from the B-Corp world, policy makers and executives, this book also showcases how companies like Microsoft, Flourish Ventures, Ant Financial, Sunrise Bank and Paypal are doing their bit to make our world better - and you can too.
About the authors
Theodora Lau is a fintech consultant who works with financial institutions, corporates, entrepreneurs and venture capitalists. She was the LinkedIn Top Voice for Economy and Finance in 2017, and a top FinTech, Digital and AI speaker. She lives in Washington D.C.
Bradley Leimer writes and speaks about banking and technology, and advises start-ups and major corporates. He is former Head of Innovation and FinTech at Santander US and was named a Top 20 Social Influencer in Fintech by Financial Brand, as well as a Top 100 Fintech Leader by City A.M. He lives in California.
As a society, we are long overdue in reimagining the social contract in light of contemporary realities and mega trends. The events of 2020 have laid bare how damaging it is to continue to allow antiquated systems and business models to persist. Beyond Good is the book leaders and change makers (from all sectors - private, public and non-profit) need to read as we co-create new solutions and forge a path to a more inclusive social contract that allows all to live with dignity, security, and purpose.
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