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Using Creativity and Data in Marketing

Tom Ollerton
Book

Transforming Customer-Brand Relationships

Christina Garnett
Book

The 10 Principles of Effective Social Media Marketing

Jon-Stephen Stansel
Book

Tech-enabled Hospitality

Jessica Gillingham
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Market and User Research Operations

Stephanie Marsh
Book

Marketing Effectiveness

Sorin Patilinet
Ethical AI in Marketing (9781398622296)
Book

Ethical AI in Marketing

Nicole Alexander
Internal Communication in Times of Crisis (9781398620599)
Book

Internal Communication in Times of Crisis

Alison Arnot
Social First Brands (9781398621688)
Book

Social First Brands

Tom Miner
Brand Desire (9781398621046)
Book

Brand Desire

Kevin Perlmutter
Culture-Led Brands (9781398618992)
Book

Culture-Led Brands

Leila Fataar
The High-Performing Key Account Manager (9781398620308)
Book

The High-Performing Key Account Manager

Javier MarcosRodrigo Guesalaga
Brand Global, Adapt Local (9781398619715)
Book

Brand Global, Adapt Local

Katherine Melchior Ray with Nataly Kelly
Creating Loyalty in Youth Travel (9781398620636)
Book

Creating Loyalty in Youth Travel

Stephen Lowy
The Science of Shopping (9781398620469)
Book

The Science of Shopping

Kate Hardcastle
The Luxury Strategy (9781398624269)
Book

The Luxury Strategy

Jean-Noël KapfererVincent Bastien
B2B Marketing Fundamentals (9781398619647)
Book

B2B Marketing Fundamentals

Kate Mackie
Human-Centered Marketing (9781398619388)
Book

Human-Centered Marketing

Ashley Faus